SEO and IPA – Where should I be sharing my blog posts?

This week Dan and Patti talked about: -What is Triberr, and how does it work? -What is niche based social marketing? -What is a good use of Reddit? -Why are infographics popular? -What is Buzzsumo, and how does it work? Dan’s Beer: Milk Stout Nitro from the Left Hand Brewing Company http://lefthandbrewing.com/beers/milk-stout-nitro/ Patti’s Beer: Ryebeeria […]

SEO and IPA – Will Google’s Mobile-Friendly changes affect my business?

This week Dan and Patti talked about: -What if my website is not mobile friendly? -Do I need a responsive design? -If my site is not mobile-friendly, will this impact my desktop rankings as well? -How can I be sure that my website meets the mobile requirements? -How do I know if my keywords are […]

SEO and IPA – What is your biggest challenge with Inbound Marketing?

This week Dan and Patti talked about: – Did you get the mass scale warnings to non-mobile friendly websites? – Do you keep up to date with webmaster how your websites are working? – Do you blog and what are the challenges with writing a blog? – What is your strategy when you create blog […]

SEO and IPA – What Essential SEO Skills Will I need to Master 2015?

This week Dan and Patti talked about: -What trends do I need to be aware of in 2015? -How do I use personas to drive my marketing/SEO strategy? -How do I use competitive insights in my SEO? -Why is it important to track links back to Social Media? -How do I prove over time that […]

SEO AND IPA – What steps can I take to supercharge my SEO?

This week, Dan and Patti talked about: -What are some good practices in SEO? -Where do I start? -What kind of content should I create? -What is the hardest part of SEO? -Why is the local element important? Dan’s Beer: Widmer Brothers IPA http://widmerbrothers.com/beer/ Patti’s Beer: Stone Go To IPA http://www.stonebrewing.com/gotoipa/ This Weeks Article: SEO […]

SEO and IPA – What were the best tricks to come out of the latest inbound conference?

This week, Dan and Patti talked about: – Patti’s favorite topics at conference: Martha Stewart (Branding), Mitch Joel (Impermanence & Efficiency), Peter Schankman (Capturing Audiences), Rand (SEO Tatics “Love vs. Leave”) – Google’s response to link building – Influential changes Patti will make from the conference – Keyword Tool –  http://keywordtool.io/   Patti was drinking […]

SEO and IPAs – Does social media help your SEO?

This week, Dan and Patti talked about: -Does social media help your SEO? -Does saying “thanks” help your rank? -Does tweeting give your competitors a beating? -Does YouTubing improve what your website is doing? -Does Facebook tell them, “take a look”?   Dan’s Beer: Old Brown Dog Ale http://smuttynose.com/beers/full_time_beers/old_brown_dog.html Patti’s Beer: SBC HopFive IPA http://www.sbcbeer.com/beer_product/hop-five-ipa […]

SEO and IPA – How do I choose the best Web Browser?

This week Dan and Patti talked about: -What browser should I use? -What are the best features of each browser? -What is the safest browser to use? -What are some great Google extensions? -What are some great browser tips? Dan’s Beer: Victory Dirtwolf Double IPA http://www.victorybeer.com/beers/dirtwolf-double-ipa/ Patti’s Beer: Arrogant Bastard Ale by Stone Brewing Company […]

SEO and IPA – How can I leverage email marketing to engage and drive sales?

This week, Dan and Patti talk about: Beer! How to balance email marketing with nurturing leads that have already come in When it comes to email lists, quality trumps quantity. Don’t fear the opt-out. How to make customers feel valued without being intrusive How to get customers to do your marketing Resources mentioned in this […]

SEO and IPA – What is the future of online marketing, and how can I stay ahead of the curve?

This week Dan and Patti talked about: -How has Google changed, in search terms, over the last five years? -What will the next five years look like? -How do I stay ahead of the curve? -How can I compete with Google? -What is going to be the core logic of SEO in the future? Dan’s […]